Showing posts with label internet marketing. Show all posts
Showing posts with label internet marketing. Show all posts

Wednesday, May 18, 2011

3 Important Points to Know For A Successful Adsense Campaign

It's been........ less than 10 minutes since I last posted.

Hi again.

Now I'm going to touch on one of the favorites of most internet marketers. Adsense.(A.S)

How to keep the $ rolling in with A.S.

Here's a 3 important points you MUST keep in mind if you wanna go for A.S marketing.
  • Ads Placement
  • Target Niche
  • Cost Per Click
I'm going to make this VERY brief... So if you don't understand, just re-read and pray hard you would understand or (you could drop a comment and I'll try my best to make you understand.)

The 3 points that I've listed are VERY important to get you A.S working.

Ads Placement
You might have heard this, or read this dozens of times and you're gonna read it here again.
Over the years Readers / Viewers / Consumers / Audiences / have created an immune system towards Ads.

The normal banner / leaderboard / footer / sky scraper... just doesn't cut it anymore. Cause People know they are Ads.... 
Now here's the tricky part.. "But we have to let them know they are ads right? If not Google would be banning us."
Yes we do. But we just can't place them at the normal places... By stating 'normal' 
I meant at the corner of the blog, or by the side... Just doing the 'normal' routine ads always do... Something like a pimp at the corner of the street... that sounds so wrong...

Try to imagine this... in a mall people are avoiding the you know, "Survey counters" Cause they are taking up too much time and provide you with nothing. So what do you do?
You make your "Survey Agents" run around... Place them at places where the shoppers are moving around most of the time. In aisle.

I'm not asking you to do tricks or what sort... I'm advising you to place the ads at where the "eyes of the readers" are most frequently moving.

Target Niche
Same story: Mall. Survey Counters.

If aisle 7 is the baby products department, don't go putting a liquor survey counter over there.

I know that might sound extreme... And you might be shouting now "We don't control the ads Google Place!!!"

Unless you're running a specialty shop, putting a survey counter directly at the entrance just doesn't work.

Try this, put tracking codes on your ad. Different tracking codes for your home page and your post page.
And trust me, post page would get more clicks than the home page. (UNLESS YOU'RE RUNNING A SPECIALTY SHOP) that means your WHOLE site is a micro niche site.

Now this theory would totally trash the old online advertising methods into the bin... Why?
Old advertising campaign: Home page placement = Best slot.
(Not true now) 

Readers that go to your post page are more likely to click on the ad thats... Let's say 80% - 100% related to the content.

But if your home page is let's say 70% relevance content.... Google might just place a 30% related ad there....
There won't be clicks there.

So this means... "If possible"... making that post page fully optimize to a targeted micro niche for Google to place at least a 80% related ad there...
Remember... Everything you're doing is to keep the readers interested.... 

If the ads is not interesting 1 thumb down... If the ads is not related ... 2 thumbs down... And it will just end up as a spot that looks good but doesn't bring in the $$.

Here's something I did. 
Local Market + Targeted niche. So my keywords would be a "Local" + "Niche" (and I optimized it that way)

Here's what Google did.
Placing all "Local" Ads.... totally unrelated to my niche... Well not actually all... They do place on certain occasions, ads that are related to my niche. That's where I notice an increase in clicks.

Now you might be asking... Aren't we providing leads to our competitors? 
Now I'm asking.... We want readers to click.... It doesn't matter whether it's a competitor's site or who's site... All matters is that we're earning the $$.. that's why it's called a A.S site.... 
(Well if you don't want your competitors getting the traffic, you could block them in your A.S Account)

Cost Per Click / C.P.C
Here's something that most newbies tend to forget... If you're going for the A.S marketing.. CPC is a must for research...

Why I place this as a last point, it's cause..... I'm thinking how to explain this... 

Let's put it this way... You work hard.... you get clicks on your site, let's say 10 clicks... each click earns you $0.50.

This other guy, works slightly smarter. He gets 10 clicks too... but his each click earns him $2.00.

Now both of you might be doing the same work, same niche.. BUT targeted on a different keyword and it produces different results.... Sad case huh?

So.... I'm emphasizing on that.... Don't do double the work to reap the same amount of fruits... 
just do a 0.5 smarter work.

Oh... To research on CPC just use the Google adwords: Keyword tool.. And enable the CPC column. 

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I know the survey counter example sucks...........


Tuesday, July 13, 2010

What Goes On In a Day Of An Affiliate Marketer

Wake up in the morning. Have your breakfast. Logging in, checking your emails, updating on your sites, checking up on your statistic.

Nowadays everything is all at your fingertips, being in the affiliate marketing business with the internet at your disposal. You could forget about the days when phone calls were made, just to get the latest information or to make the latest updates.

With technology in hand, affiliate marketing from home, is made so simple.

What does internet marketers really do?

Newsletter and ezines which were updated days or weeks ago, time for it to be updated with the latest things that are happening in the market. This will be written and will be up for publication to be distributed to new and old customers.

These publications are an important tool to keep up to date with the newly introduced products. Sales and promotions are put up for customers whom might be interested.
Marketers have to keep in mind for the deadline of sales written in the publication.

Write out recommendations to those who want credible sources for products that are being promoted. Post some comments on how to be a successful affiliate marketer on related sites with potential customers.

Don’t forget to show appreciation to those that have helped the marketer in the success of their promotions and sales increase. It’s good to mention person, sites and the process that have been done to show how that everything was made to move forward smoothly.

Of course all these would have been mention in the newsletter, along with the other important information that had been written.


Site design has to be revised, every marketer would know that a well design site could bring forth increased sign ups from visitors. This would in turn also help in the conversion rates.

Submit your affiliate programs to directories. These directories are means to attract people to join your affiliate program. Directories that list affiliate program, these are a sure way of promoting affiliate programs.

Track down your sales that you are getting from your affiliates. Check if there are new clients for your products. Not forgetting to note down their contact information which might be an important source in the future.

Sort out your Ads, banners, button ads and sample recommendations which are meant to be given out because the marketer knows that this is one way of ensuring more sales. Best to keep it visible and accessible.

From time to time, there are questions which are needed to be answered from the visitors.
This has to be done A.S.A.P. Nothing is worse than a customer that gets turn off by an email that has not been replied.

To prove that the affiliate is working effectively and efficiently, inquiries would have to be paid more attention on. Nobody wants to be ignored and customers are not always the most patient of all people. Answers should be quick, and appear professional and not forgetting friendly.


There are things to be learned and it is a continuous process. Sharing tips and advices is a good way of showing support. There may be others out there wanting to join and may be enticed by the discussion that is going on. There is no harm in assuming what opportunities lies ahead.


That’s roughly what’s going on in a day of an affiliate marketer.

Are you up for it?

Wednesday, June 16, 2010

What To Expect From Affiliate Marketing

Do not assume affiliate marketing is a get rich scheme.
Never assume it, don’t think about it as a get rich scheme.

Too many people out there assume that affiliate marketing is actually a get rich program. Put up a few banners, then hope that money comes rolling in. Towards the end they wonder why they never earn a sale, or not making any money.

Face it, the truth is 90% of affiliate marketers earns less than $100 for a month. Therefore you shouldn’t count on making full time income as affiliate marketer unless you’re very good at with the following.

1. Building a great site that converts

2. Maxing out Search engine optimization (SEO) Getting lots of traffic.
The more traffic you have the more chances you have of someone buying your products. Good SEO will help you get your site on search engines therefore more people will be able to find you.

3. The trial and error of picking the right merchants and learning the correct ways of promoting.



Now you’re asking, how long does it take to make money? It depends on how much you want to make. If you are a quick learner and a really good affiliate marketer. You might reach 2000 within 2 years. This is based on that you’re not working full time as a affiliate marketer, you still have a full time job and not forgetting you started from ZERO.

The hardest most demoralizing part about affiliate marketing will be the first few months. You checked your stats you might see yourselves only making a few bucks. And you’ll start thinking whether all that hard work does pay? No worries, if you’ve made some sale stay committed to that hard work. The money will start rolling in. Don’t forget the 20 / 80 rule. If you’ve manage to infiltrate 20% of the market, soon enough the next 80% will follow in.

Now you’ve got the traffic. Comes and goes through your site. Now you might start to wonder why you’ve got a lot of traffic passing through your site but the conversion rate ain’t that good yet.

The key here is knowing your visitors needs and answering them. Determine which affiliate programs you could offer to meet their needs. There is also the concept of presale which is the ability to put your visitors in a required state of open mind set which will encourage them to actually click on what you’re selling.

Never give up in affiliate marketing. Stick with it, you’ll learn more and more over the years. Don’t expect to be the best when you’ve just started. It takes a whole lot of time, hard work and dedication. Not forgetting determination. By putting the time and effort into your programs, you’re actually laying a path for yourselves to a profitable and amazing world of affiliate marketing.


Cheers

Thursday, June 10, 2010

Affiliate Marketing in a Nutshell

Affiliate Marketing in a Nutshell

One of the best and simplest ways of making money on the internet, is through affiliate marketing.

What is affiliate marketing?

Simply put, affiliate marketing is selling products on a commission basis. You own a business that advertises and sells products for other companies. You may have a product of your own to begin with or not. The things that a successful affiliate marketer must have are:

1. Your website is the jumping off point of all your marketing efforts. So the first step in any successful affiliate marketing business is building a good, credible and professional looking website. You must build a user-friendly website, which will attract your prospects and motivate them to click on the links to the products and services you are promoting and make a purchase. There are companies whose business is building websites that you can hire to build one for you.

2. You must find products to sell, you must be able to determine whether there is a demand for those products and if people will actually buy them. You may either have your own original product or products that are made by others. Which ever way you go, you must believe in the products.

3. It will be necessary for you to become an adept advertiser and be able to tell whether the advertising you are paying for is producing more income for you than the advertising is costing you.

4. It is necessary that you have good mathematical skills. You will need to be able to track your sales and determine profit, as well as, see to it that your suppliers are paid in full and on time.

5. You need the full and unwavering support of your family so that you can devote the time and energy necessary to launch your affiliate marketing business.

Tuesday, May 18, 2010

Learn From The Bow Wow

Why most of us fail in marketing?

1 of the biggest reason is. We're not persistent enough.

Now I don't mean spamming persistent. I meant "Bow Wow" Persistent.

Now I'm gonna show you the best marketer in the market. A Bow Wow.
Don't give me that bewildered look.
Just want you to think about it. When a Bow Wow wants something. What does it do?

Depending from Bow Wow to another Bow Wow Wow. It might start with a whine. Moving around the house. Growling. Wagging its tail. The puppy eyes. They could come up with lots of ideas just to get your attention. In the end you'll have no choice but to give in to them.

In marketing the important factor that we always forget (or got lazy to do) is the follow up.

We rarely follow it through. No consumers or client will buy your product with the first view. It ain't a love at first sight relation. (maybe for some)

We need to coax them. Reassure them. Show them how genuine we are. Just like how a Bow Wow does it.




Bow Wow
Cheers

Sunday, May 16, 2010

Twitter Profits Free Report

Tweet tweet~

Guess we all know what that means.
We heard bout how marketers manage to make twitter a part of their marketing campaign.
And we've surely have read the moonies they made with twitter.

For a limited time only, I would like to share with you a 13 page twitter report on how THEY DID IT.
Get it now, while it's still free.

Cheers.

Get your free 13 page twitter report on how to make more money with twitter.


Join us on twitter to receive this free report!






Limited Copies only!! So follow us now!!!

Friday, May 14, 2010

The Age of Internet Marketing

The Age of Internet Marketing

Truly speaking, Internet marketing is amongst the most competitive and cost effective ways of earning today. Generally it is the marketing of different products and services through different marketing tools and methods over the World Wide Web. Currently it is associated with many business models such as E-commerce, affiliate marketing, publishing, lead based websites, local internet marketing and so on. That is why a wide range of organizations and businesses are inclining towards Internet marketing these days.

They are mainly consisted of website designing and website development companies, cell phone industry, fashion hypes, media hypes, sports companies, advertising industry, printing corporations, and many more.

Internet marketing is the mixture of different types of terminologies such as I-marketing, web marketing, search engine marketing (SEM), search engine optimization, e-mail Marketing, banners ads and so on. But this is the fact that most of the business owners are nowadays bound to make use of the technique like search engine optimization for gaining higher search engine rankings of their websites on major search engines like Google and Yahoo.
This way, they have to hire a thoroughly professional and dedicated Internet marketing expert for getting their desired results within a short time.

Mostly search engine optimization experts have to use two types of techniques for getting instant results for the corporate owners. They are called as On Page Optimization and Off Page Optimization. Generally an SEO expert has to hire some link building professionals for creating the inbound links for the company’s website.
All of the link builders are bound to use relevant link building techniques for generating organic traffic on the corporate website. On the other hand, online marketing professionals can make use of some other types of techniques for promoting their products and services over the World Wide Web. They mainly involve pay per impression, pay per click, and cost per action (CPA).

One of the most dramatic aspects of Internet marketing is that it has quickly removed the problems of manual marketing today.

In the past, people had to receive their money by hands and there was no sophisticated method of receiving money on time at all. Moreover, people had to travel a lot for getting their cash in ancient times. Now online marketing is there to really solve your all sorts of problems on the dot. More importantly, various online banks have been opened these days, so one doesn’t have to be bothered about his/her cash at all. You can immediately buy and sell your products and services via online marketing, and it has really become a sophisticated way for online earning these days.

When it comes to Internet marketing pros, they are in fact many beyond your imagination. For example, web marketing offers plenteous benefits to both small businesses and large businesses involving rapid business promotion, increased business identity development, higher sales volumes, timely return on investment, and longer business perspective. Also you can work at home to earn a lot of money via Internet marketing. Last but not least, Internet marketing has a very bright future, because it has opened the new vistas for the people today.

Paul Williams is the director of Home Based Jobs Work From Home Jobs Data Entry Job Earn Online: http://www.triconsol.com , SEO Firm – Article Submission Services: http://www.solution2seo.com , Join Now – Data Entry Jobs: http://www.triconsol.com/join.php. He has 20 years of experience in the marketing and E-commerce industries and has been helping jobless and startup.

Source: http://articleresource.org/business/the-age-of-internet-marketing-2512
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